Not Another Mobile Phone Blog

These days the Indian mobile phone market is flooded with non-branded mobile phone OEMs like Lava Mobile, Karbon Mobile, microMax mobile etc. These companies are giving the big guys a run for their money because of their feature rich phones that are available with a low price tag. Initially people use to get China made mobile phones but after the DoT went after them, the target market of Chinese phones have changed their preference and are buying phones from these guys, which are cheap, feature rich, look cool, have valid IMEI numbers and DoT does not ban them LOL!! Now one more OEM, Wynn Telecom is jumping into this game and has set-up up a brand expansion, supply chain and manufacturing budget of USD 107 million for the Indian market. This India based manufacturer currently has a manufacturing facility in Shenzen, China from where they import their handsets. There new facility will be based in Himachal Pradesh and will churn out 1.2 million handsets every month. If you see most of the small time mobile OEMs mentioned above are doing well as they have also been sponsoring big cricketing and other sports events in India. [Via]