Nokia has launched a new outdoor campaign to promote its immensely popular touch screen XpressMusic device, Nokia 5800. The campaign has been launched in the UK. Like in India, the phone has become popular among users in UK and Russia. Nokia has sold 3 million units of the Nokia 5800. This number was wrongly reported as 13 million by one of Nokia's personnel ion North America and everybody's mouth was wide open. Anyway, coming back to the campaign, Nokia is been advertising the phone as UK's number one selling portable music player. Nokia 5800 is made for music and Nokia is again emphasizing this fact with this outdoor campaign. Portraying Nokia 5800 as a portable music player, helps Nokia in pitching against the iPhone as well as the iPod touch....Pretty Clever!!1
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