Sony Ericsson is the world’s fourth largest mobile phone company. Sony Ericsson is struggling in the Indian market from last two quarters and is facing stiff competition from rivals like Nokia, Samsung and LG. Samsung is now number 2 in the Indian market. Economic Times has reported that Sony Ericsson is in talks with Spice Mobile. Spice Mobile is the handset company that belongs to the Modi Group and is demanding INR 80 to 100 per share. People at Spice have confirmed that Sony Ericsson and Spice are in talks over the take-over but nothing has been finalized till now. Sony Ericsson wants to have majority stake in Spice but there is no confirmation if this would be a 100% buy-out. I am not sure if this but-out is going to give any leverage to Sony Ericsson in the Indian mobile handset market. Sony Ericsson is third in the Indian mobile handset market and faces tough competition from Samsung. May be the Spice Mobile buy-out will help Sony Ericsson in enhancing its low-priced mobile handset portfolio and add some Spice to its life.
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