With Nokia promoting it’s MOSH and Ovi initiatives, Sony Ericsson doesn’t want to lag. Now the company is promoting its music site M-Buzz. Sony Ericsson is doing this by using major cross-promotional marketing strategy and a series of developments on the website. This site will be available online and can be accessed with the help of bookmarks, which will be embedded into Sony Ericsson mobile phones. In the coming year Sony Guys will be also adding premium downloadable content on their website.
With Nokia getting aggressive on the social networking and internet services front, it seems that Sony Ericsson also wants to evaluate some new revenue streams. But all said and done I always wonder why the hell Motorola guys not doing anything like this????
With Nokia getting aggressive on the social networking and internet services front, it seems that Sony Ericsson also wants to evaluate some new revenue streams. But all said and done I always wonder why the hell Motorola guys not doing anything like this????
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